Blog

10 Nov
Santa Monica College Foundation Marks 10 Years of GIVING THANKS(giving)
The Annual Holiday Tradition Returns November 23–24, 2026, with a $250,000 Fundraising Goal and Plans to Serve More Than 2,500 SMC Students and Employees The Santa Monica College (SMC) Foundation will celebrate the 10th anniversary of its GIVING THANKS(giving) initiative November 23–24, 2026, continuing a......
06 Nov
New York Times Bestselling Author Shaka Senghor Comes to Century Park for Special Book Signing & Talk on November 12
Century City is welcoming an inspiring afternoon of conversation, storytelling, and personal transformation as New York Times bestselling author, resilience expert, and thought leader Shaka Senghor visits Century Park on Thursday, November 12, 2026. Presented as part of The Edit at Century Park, the special......
08 Sep
25 OF L.A.’S MOST EXCITING RESTAURANTS AND EATERIES, INCLUDING 15 WESTSIDE FAVORITES, HEAD TO THE BEACH FOR THE INAUGURAL OCEAN WAY FESTIVAL
From Tacos 1986, Cobi’s and Border Grill to Kogi, Prince St. Pizza, Khan Saab and Sidecar Doughnuts, Ocean Way brings a who’s who of the L.A. dining scene to the sand in Santa Monica Ocean Way Festival, the first major music festival on Santa Monica......
01 Sep
Wellness on the Westside Health & Fitness Festival
Wellness on the Westside, presented by AI Wellness, transformed Center Court at Santa Monica Place into an immersive, outdoor wellness festival celebrating movement, mindfulness, self-care and community. The event, which was held on Sunday, August 23rd, brought together the Westside’s leading wellness brands, health professionals,......
21 Aug
Nikka Whisky & Spirits Bar Takeover at The Lobster
Featuring Molecular Mixologist Tony Bennett of The Alchemists’ Garden Molecular mixologist Tony Bennett from The Alchemists’ Garden in Paso Robles is coming to The Lobster for a complete bar takeover on Friday, September 4 from 5–8 PM, mixing up a special menu of cocktails featuring Nikka Whisky & Spirits — whisky,......
12 Aug
Wellness on the Westside, Presented by AI Wellness, Brings Immersive Health & Fitness Fest to Santa Monica Place, Aug 23
A one-day celebration of fitness, recovery and mindfulness featuring top wellness brands, interactive experiences and exclusive giveaways Wellness on the Westside, presented by AI Wellness , will transform Santa Monica Place into an immersive day of wellness on Sunday, August 23, bringing together leading Westside......
11 Aug
New Outdoor Music and Movie Series,TONGVA TWILIGHT: Sounds & Cinema Launches
The City of Santa Monica Recreation & Arts Department, in partnership with longtime Santa Monica concert producer Rum & Humble, is proud to introduce Tongva Twilight: Sounds & Cinema, a free outdoor summer series celebrating live music, open-air cinema, and community in the heart of......
17 Jul
THE LOBSTER, DEBUTS ITS FIRST-EVER WEEKEND BRUNCH IN 25-PLUS-YEAR HISTORY
“Brunch with a View” Features New Dishes by Chef Govind ArmstrongSaturdays and Sundays from 11:00 AM to 3:00 PM Tiffany Rose Photography For the first time in its celebrated 25-plus-year history, Santa Monica’s legendary oceanfront restaurant, The Lobster, is unveiling weekend brunch—marking a major milestone......
17 Jul
First Look: Santa Monica’s Historic Circle Bar Reopens
Circle Bar (Tiffany Rose Photography) Michele Stueven May 11, 2026 Circle Bar, the longtime Main Street bar and nightclub in Santa Monica known for its dimly lit, oval-shaped bar, packed dance floor, and historic past, will reopen under new ownership and reopen on Friday, May......
14 Jul
USA Kick Off Celebration at Santa Monica Place Draws Thousands for an Unforgettable World Cup Watch Party & Fan Fest
Football fever officially arrived in Santa Monica on June 12 as over 4,000 fans gathered for the USA Kick Off Celebration: Watch Party & Fan Fest at Santa Monica Place. The event showcased exceptional brand partnerships with sponsors Michelob ULTRA, Stella Artois, and NÜTRL. Produced......
09 Jul
MICHELIN Bib Gourmand-Recognized Khan Saab Desi Craft Kitchen Expands to Santa Monica
Chef-Partner Imran Ali Mookhi Brings His Celebrated Pakistani and Indian Cuisine, Signature Zero-Proof Beverage Program, and 100% Halal Menu to Downtown Santa Monica Khan Saab Desi Craft Kitchen, the MICHELIN Bib Gourmand-recognized restaurant, celebrated for redefining South Asian dining through an elevated interpretation of Pakistani......
02 Jul
Hidden Gems: Meet Kim Koury of Spin PR Group
Today we’d like to introduce you to Kim Koury. Hi Kim, we’d love for you to start by introducing yourself.I grew up in Cleveland, Ohio, surrounded by music, food, and the hustle of entrepreneurship. My father owned a chain of record stores, and my uncle......
05 Jun
10th Annual MAINopoly: A Taste of Main Street Brought the Fun, Flavor, and Festivities!
Thanks so much to everyone who joined us for the 10th Annual MAINopoly: A Taste of Main Street and supported the Main Street Business Improvement Association! This was our best year to date, with a sold-out crowd of over 800 attendees from all over LA. It......
15 Apr
Inaugural Venice Beach Half Marathon & 5K to Debut on Sunday, May 18, 2025
We’re celebrating our longtime client: Generic Events! Co-founders Michelle and Brennan Lindner, the husband and wife power team behind some of your favorite award-winning races across LA, are bringing one of their annual marathons to the heart of their own community: Venice Beach. The Venice Beach......
01 Apr
Rebuilding LA: Women, Wellness & Wine Sold-Out Event Raised Money for LAFD and Honored Influential Female Leaders
Our Women, Wellness & Wine Women’s History Month Celebration and Wildfire Benefit in collaboration with Community Collective at Viceroy Santa Monica Hotel was a huge success! The sold-out event brought together 200 members of the community, provided healing wellness services, and inspired us all through......
13 Mar
🍀 WESTSIDE GUIDE: St. Patrick’s Rooftop Party, Women Wellness & Wine, Venice Fest, & More! 🎡
Ye Olde St. Patrick’s Day Rooftop Party at the Beach / Friday, March 14-Monday, March 17 / Hotel Erwin, Venice Get lucky all weekend at Hotel Erwin’s Ye Ole St. Patrick’s Day on the Beach! 🍀 Enjoy Irish-inspired cocktails and craft brews sponsored by Jameson Whiskey, festive......
06 Feb
Santa Monica College Foundation Raises $714K for Fire Disaster Relief
When the devastating Southern California wildfires broke out, Santa Monica College Foundation immediately jumped into action to provide essential aid to displaced students, employees and community members including children, staff and families in the Santa Monica-Malibu Unified School District. Thousands of generous donations – including......
17 Dec
Thousands of Runners and Walkers Trotted For A Cause on Thanksgiving Morning at the 12th Annual Turkey Trot Los Angeles
The 12th annual Turkey Trot Los Angeles returned to Downtown Los Angeles on Thanksgiving morning. Approximately 6,500 runners and walkers dressed as Thanksgiving turkeys, pilgrims, and pies, raised an incredible $75,000 for those experiencing homelessness for The Midnight Mission. The Turkey Day charity run has become a holiday tradition for many Angelenos to......
30 Nov
16th Annual Santa Monica Pub Crawl Raised Money for 32K Meals!
🎅 The Ultimate SANTA Monica Pub Crawl Was a Huge Success! 🎉 SATURDAY, DECEMBER 14 Over 20 of the best bars and restaurants in Santa Monica participated including The Bungalow, The Victorian, Jameson’s, Barney’s Beanery, LuLa Cucina Mexicana, Santa Monica Whaler, Mon Ami, Tavern on Main, Ashland......
05 Nov
Off the Hook Santa Monica Seafood Festival was o-fishally the best time ever!
Here is a message from Off the Hook event producer Kim Koury! A massive shout-out from all of us at Spin PR and Heal the Bay for making this year’s OFF THE HOOK Seafood Festival an unforgettable splash! . With nearly 600 people in attendance,......

04 Dec 10th Annual SANTA Monica Pub Crawl is here!

What’s the cold breeze we feel? Is that… rain? That’s right, it’s finally WINTER in LA! Winter in LA means fake snow at the Grove, venturing out to the Valley (where??) for Candy Cane Lane, and most importantly… the 10th Annual SANTA Monica Pub Crawl!...

28 Nov The Most Festive Things to Do in LA This Holiday Season

December 8 ~ Santa Monica If you’re looking to crawl your way through the holidays (and you’re not alone there), a good place to start is the Santa Monica Pub Crawl. You’ll have four crawlable routes, so choose wisely -- though if you want our advice,...

13 Sep 805 Magazine

Congrats to two of our restaurant clients Del Frisco's Grille and TŪMBI Craft Indian Kitchen! They were both featured in 805 Magazine, a high-end lifestyle magazine which showcases vibrant highlights of the So Cal community. 210,000 readers open the glossy pages of 805 Magazine to...

17 Jul Calling All Sponsors!

The 4th annual Off the Hook Seafood Festival is returning to Santa Monica on October 6th! Featuring features live music, drinks, tastings, games and more, the event aims to raise money and awareness for Surfrider Foundation of West LA-Malibu, while helping to clean up our world's oceans. With 1,000 people expected...

17 Jul Del Frisco’s Grille is on the news!

A couple weeks ago, at the rather early hour of 6 a.m., we found ourselves at the KTLA offices on Sunset Blvd. The occasion? A live grilling segment with Del Frisco's Grille's Chef Tiger that would be aired on July 4th! Understandably, we were thrilled and...

03 Jul New client alert!

We’re thrilled to announce our latest client, the all-new Heroic Deli in Santa Monica! The brainchild of restaurateur Adam Fleischman and Jeffrey Merrihue, the Deli is one half of what used to be Erven, which closed its doors in January this year. Spread out over a...

19 Jun Del Frisco’s Grille Brunch Menu Preview

Last Tuesday, Del Frisco’s Grille Santa Monica hosted a small preview of their new brunch menu for select journalists, food critics and influencers. The table was laid for 15 and come 6:30, the seats were taken. Chef Shawn Quinn made a quick toast and the...

12 Jun TŪMBI Indian Bar and Kitchen officially open!

Here in Santa Monica, we pride ourselves on the diverse selection of restaurants and bars that exist within walking distance for both locals and tourists. Therefore, it gives us no end of happiness to announce the launch of TŪMBI Indian Bar and Kitchen in the...

12 Jun Pedal on the Pier ’18

The annual Pedal on the Pier took place Sunday, June 3, 2018 and it was a smashing success! Backed by typically fantastic Santa Monica weather, the five-hour event quickly kicked into high gear. Hosted by comedian Ben Gleib and with DJ Mustard spinning some uber cool...

31 May MAINopoly 2018 – Party on Main Street!

The annual iteration of Main's Street's MAINopoly returned to Santa Monica over the past weekend and it was a hoot! Numerous local establishments participated, ensuring that revellers were well fed and entertained. Beverages were provided by Golden Road Brewing, Pommery Champagne, Dulce Vida and American Born...

03 May Museum of Selfies – Now Open!

We're very excited to reveal that the Museum of Selfies is now open! The Glendale-based venue pays tribute to one of the most important social media trends from the last five years - the selfie. By poking fun at the concept while fostering the underlying discussion...

30 Jan The Museum of Selfies Coming Soon

Spin PR has been busy since the New Year and we are excited to announce The Museum of Selfies coming soon. The museum seeks to explore the culture of selfies through art, history, and technology. Exciting installations include a selfie stick throne, world’s tallest selfie...

12 Jan Dinner on ICE with Chef Derrick Fox

We are excited to announce, the first-ever, interactive pop-up dinner at ICE Santa Monica (5th & Arizona) on Tuesday, January 16 from 7-10 p.m. The unique evening will include outdoor gourmet dining, curated cocktails, music by KCRW’s Dan Wilcox and of course, ice skating. Featured on MasterChef, Derrick Fox is...

16 Nov Turkey Trotters, Get Ready to Take Over LA!

What better way to stir up an appetite than to run in Los Angeles’ Turkey Trot 2017? Don your turkey day garb and enjoy a scenic 5k or 10k run through beautiful Downtown LA on Nov. 23rd from 8 am-12 pm. Features include sparkly finisher...

09 Nov Stouts N Staches Returns for 5th Year!

The 5th annual Stouts N Staches is back in Venice Beach on Nov. 18th from 2pm-8pm. Spin PR is bringing together local bars and restaurants on Windward Ave. for a block party-style fundraiser to raise awareness for the Movember movement and funds for the Venice...

07 Nov 3rd Annual Off the Hook Seafood Festival Featured on Fox 11’s Good Day LA

The 3rd Annual Off The Hook Seafood Festival took over the iconic Santa Monica Pier last month and viewers were given a yummy preview on Fox 11's Good Day LA! The festival partnered with the Surfrider Foundation to provide education about the importance of keeping our oceans and beaches...

23 Oct 5th Annual Zombie Crawl Returns To Santa Monica

The 5th annual Zombie Crawl will return to the Santa Monica Pier Halloween Weekend with hundreds of zombies in their bloody best, moaning and growling through the streets of Downtown Santa Monica on Saturday, Oct. 28 at 6 p.m. The zombies will then collide at the official after party at Thriller Night...

07 Aug Capital One Café Grand Opening in Santa Monica

The new Capital One Café in Santa Monica offers a new kind of banking experience with an inviting space where people can get answers to financial questions, tap some free Wifi, recharge devices, enjoy freshly brewed coffee from Peet’s - or just hang out. The...

08 Jun miro in DTLA Celebrates 1-Year Anniversary

Since opening in Downtown Los Angeles in 2016, miro (Modern. Italian. Regional. Offerings.) has loyally served urban dwellers with its distinct European cuisine and stunning dining room with dramatic high ceilings and front row view of the downtown skyline. In honor of the one-year anniversary,...

08 Jun Pedal on the Pier Raises $1 Million for the Harold Robinson Foundation

The 7th annual Pedal on the Pier spin-a-thon fundraiser raised a record-breaking $1 million, twenty thousand dollars for The Harold Robinson Foundation this past Sunday, June 4 on the historic Santa Monica Pier. The high- energy outdoor cycling event was hosted by comedian Ben Gleib,...